Taunton is one of the Massachusetts ‘Gateway Cities’, containing an unrealized potential while facing difficult economic and social changes. OverUnder was hired by MassDevelopment to focus attention on Taunton’s downtown in an effort to re-invigorate this city’s center.
In concert with economic analysis conducted by RKG Associates, the team is seeking opportunities to catalyze change via investment opportunities and public realm/storefront improvements. OU is responsible for developing the plan’s framework, a menu of improvements to buildings and open spaces in the district, and the concept design for key public areas.
The centerpiece of the study was exploring concepts for the repurposing of the Liberty & Union Plaza, a vacant lot just across from City Hall. The final suggestion was a hardscaped plaza that could accommodate many types of program, ranging from food trucks and outdoor dining to movie and performance viewing.