Client Reed Hilderbrand, City of Boston
Location Boston, Massachusetts
Tags Brand Identity Web Communications
Status 2019–Ongoing

OverUnder is developing a graphic identity, signage program, and digital app for Franklin Park's Action Plan.

  • Franklin Park Action Plan
    • wonderwalk.glideapp.io
  • Franklin Park Action Plan
    • Bilingual poster for the Wonder Walk, typeset in our bespoke stencil font
  • Franklin Park Action Plan
  • Franklin Park Action Plan
    • Temporary trail markers were created for the park's fall Wonder Walk
  • Franklin Park Action Plan
    • We developed a comprehensive visual toolkit—with fonts, colors, textures, and suggested photo treatments—for various engagement strategies. Here, community members and designers from Reed Hilderbrand discuss future plans for the park over a model designed by David Buckley Borden.